Hello Ayanfe Olonade that’s a fantastic question you ask. The challenge with almost every business in Nigeria (in particular) is that execution risk is quite high. The model itself might make sense, but the challenge is in getting it to work in spite of all the things that get in the way of progress. You’ve got me thinking that maybe I ought to work on another article that talks about how one might go about this. So that we shift the conversation from complaining to doing — which is where I get really excited. Stay tuned…